We are a small team doing one thing honestly: web analytics that fits completely within the European legal context. Without cookies, without US cloud, without hidden complexity.
In early 2025 GoTrust BV had five products in production: Monsys.ai, Canvos, Flowd, Pitchfire and ikzoek. Each one needed web analytics. We tried Plausible (technically good, but not multi-brand). We tried Fathom (same story). We tried self-hosting Matomo (too much maintenance). We refused GA4 because we were under Schrems II ourselves.
After three months of workarounds, we thought: this has to be buildable.
And if we are building it for ourselves anyway, we should make it a product for others with the same problem. Tracera started as an internal tool. It got too good to keep to ourselves.
No complex holdings, no hidden shareholders, no US parent company. One Belgian company, registered in 2024.
We are few, but what we build, we build entirely ourselves. No outsourced development, no offshore teams. Code written in Belgium, for Belgium and Europe.
Responsible for architecture, security and most of the code today. Reach the team through the contact form.
In 2026 we are looking for reinforcement in frontend (TypeScript / vanilla) and data engineering (Rust / ClickHouse). Interested? Reach out via the contact form.
GoTrust BV builds a line of sovereign, European SaaS products. Each solves one problem, all share the same principles: EU-hosted, GDPR-compliant by design, no US clouds in the data path.
General questions, sales, security or press. We answer every message within one business day.
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